Trades › Wiltshire

Get your trade found across Wiltshire, town by town

Before you pay for more leads or advertising, find out whether the website you already own could be doing more.

I help builders, roofers, thatchers, plumbers, electricians and other trades across Wiltshire get more from the website they already have. It's all done remotely, so distance doesn't matter.

In a rural county, one clear website can cover a lot of ground. A vague one leaves most of it to someone else.

I'll check how Google, Bing and AI tools see your website and tell you the 2–3 things I'd fix first.

Check my website free →

No login · No website access · No card · No call needed

The check is free. If I find something worth fixing, I'll include what it would cost with your results.

How people in Wiltshire look for a trade

Market towns, villages, army bases and a big town that runs itself.

builder Devizes
thatcher Wiltshire
roofer Marlborough
electrician Salisbury

Real searches look like these. Your website needs to give Google and AI tools something to match them to.

Market towns do the work

People search by the nearest market town: “builder Devizes”, “roofer Marlborough”, “electrician Warminster”. If your website only names the county, those searches have little to match.

Thatch, stone and listed homes

From thatched cottages in the Vale of Pewsey to Bath stone around Bradford-on-Avon and Corsham, a lot of Wiltshire work is specialist. People looking for it search for it, and want to see you've done it before.

Swindon searches like a city

Swindon has its own council and far more trades competing than the rest of the county. If you work there, give it its own page or section. If you don't, don't let your website suggest you do.

Garrison towns move often

Around Tidworth, Bulford, Larkhill and Amesbury, families move in and out regularly. They don't have a local recommendation to ask, so they search. A clear website is how they find you.

Across Wiltshire, including

Salisbury
Chippenham
Trowbridge
Devizes
Marlborough
Warminster
Melksham
Calne
Corsham
Bradford-on-Avon
Westbury
Amesbury
Tidworth
Malmesbury
Royal Wootton Bassett
Pewsey
Mere
Swindon

Don't see your town? It doesn't matter. Everything's done online, so I can help wherever you are in Wiltshire.

More: how the free check works · website services · rough costs · free guides · about me

A trade business I built from nothing

It relied on word of mouth and had no real online presence. I built all of it myself: the website, the service and area pages, a large library of helpful guides, the technical setup and the routes to an enquiry.

It now gets consistent enquiries without paying for advertising.

See how that happened →

What I look at for Wiltshire trades

Pages for specialist work

A clear page for the work that sets you apart, like thatching, lime pointing or stone repairs, so the people who need it find you.

Photos Google can understand

Whether your photos of finished jobs have names and descriptions that say what and where, rather than “IMG_2041”.

Town names, not just the county

Whether your website names the market towns and villages you actually cover.

Google Business Profile service area

Whether your service area is set up for how far you really travel, and matches what your website says.

AI answers

What ChatGPT, Copilot and Google’s AI answers say when someone asks for your trade near them, and whether your website is part of it.

Enquiries on patchy signal

Whether your pages load quickly and your contact form works on a phone in a village with weak signal.

See all website services →

You probably don't need a new website

Most of what holds a website back can be fixed on the one you have. I'll tell you the 2–3 things that matter most. If they're worth fixing, I'll say what it would cost. You decide.

Website Clarity is just me, so I only take on a couple of implementation projects at a time.

Three things to check on your website this week

Search for your trade and your town

On your phone, search “[your trade] [your nearest town]”, then try two villages you work in. Note who comes up. That’s who you’re up against.

Read your homepage as a stranger

Does it say, in the first two lines, what you do and which towns you cover? If someone has to scroll to find out, many won’t.

Send yourself a message

Fill in your own contact form and see if it arrives, and how long it takes. You’d be surprised how often it doesn’t.

Two guides for Wiltshire trades checking their own website: how do I know if my website has SEO? and how do I know if my SEO is working?

Check your website

If you're not sure whether your website is actually helping bring in work, I'll take a look.

This isn't an instant automated score. I'll run the checks, review what comes back and send you the 2–3 things I'd tackle first. Usually within 2–3 working days.

No login required
No website access required
No card
No call required

Questions from Wiltshire trades

I cover a big rural area. Do I need a page for every village?

No. A page for each main town you want work from, with the villages around it named on that page, is usually enough.

I'll tell you which ones are worth having.

I do specialist work like thatching or lime. Is a website worth it?

Often more than for general work. There are fewer of you, people search for it by name, and they travel further to find the right person.

Your website needs to say plainly what you do and show it.

Do you cover Swindon?

Yes. Everything is done remotely, so I can help wherever you are.

The main trades page explains how it works.

Will you need to come and see me?

No. I don't need a visit, a login or any access. I look at your website from the outside, the way Google, Bing and AI tools do.

You get the 2–3 findings by email.

Find out what your website could be doing

Send me the website. I'll check it, review what I find and tell you the 2–3 things I'd tackle first.

Check my website free →

The check is free. If I find something worth fixing, I'll include what it would cost with your results.