Website Clarity

Your website can look fine and still be costing you enquiries.

I find the things you can't easily see — problems affecting how your website is found through Google, Bing and AI, or making it harder for visitors to get in touch — and fix the ones that actually matter.

No access, card or call needed. The check is free. If I find something worth fixing, I'll include what it would cost with your results.

The story behind the numbers

The business had previously relied on word of mouth. I built its website from scratch around the services it provides, the areas it covers and the questions potential customers actually research. The website now generates enquiries consistently.

Times AI answers used the website as a source

8,184 in three months
Daily times AI answers used the website as a source, 27 June to 25 September 2026, adding up to 8,184
27 June 2026Busiest day: 27825 September 2026

Chart from Bing Webmaster Tools' AI Performance report; Google figures from Google Search Console. Each bar is one day; the line is the running total. Business details kept private.

Why it worked

It wasn't one SEO trick

I built the site so its services, locations and useful information work together. I researched the questions potential customers were searching for and created detailed guides answering them.

  • 1What the business doesA clear page for each service.
  • 2Where it worksThe areas it covers, written where search engines can find them.
  • 3Useful guidesResearched answers to the questions customers were already searching for.
  • 4Everything connectedServices, areas and guides linked to each other across the site.
  • 5Readable underneathSet up so Google, Bing and AI tools can read and understand it.
  • 6Easy to get in touchClear ways to enquire from any page, on a phone.

Nearly 9 in 10 Google clicks went to those guides. That's why useful content is one of the things I look for when I check a website. If it's something yours is missing, I can research and write it too.

Could this affect you?

Could this be happening to your website?

These are some of the things I check. None of them show up just by looking at your website.

There are 45 free guides if you'd like to check some of this yourself.

You probably don't need a new website

If what you have can be improved, I'll work with it. I'll only suggest replacing it if I genuinely think that's the better option.

You'll deal with me directly

I'm based in Hampshire and work with businesses across the UK. I do the checks and the work myself rather than passing them to a team, which is why I only take on a couple of projects at a time.

We had more phone calls in one week than we'd had in the whole month before. One guide on our website made the difference.A local builder, Hampshire
Honestly had no idea about most of this. Turns out I wasn't showing up locally because I had no Google Business Profile and no pages for the towns I cover. All explained in plain English, no pushy sales.Josh, landscaper, Hampshire

The free website check

Get your free website check

This isn't an instant automated score. I run the checks, review the results myself, and send you the 2–3 things I think are actually worth knowing about — usually within 2–3 working days.

  • Free
  • No login
  • No access to your website
  • No card
  • No call needed
  • Reviewed by me

Check my website

The check is free. If I find something worth fixing, I'll include what it would cost with your results.

Questions

Questions about the free check

Why is the check free?

Because if I find something worth fixing, you might decide you'd like me to fix it. If not, the findings are still yours.

Do you need access to my website?

No. Everything I check is visible from the outside.

How long does it take?

Usually 2–3 working days, because I review every check myself.

What happens next?

You get the findings and, if anything's worth fixing, what it would cost. You decide.